VH1 FINISHES MONDAY NIGHT AS THE #1 NON-SPORTS CABLE NETWORK AMONG VIEWERS 18-49 THANKS TO SERIES-HIGH PERFORMANCES FROM “BASKETBALL WIVES LA” FINALE AND “LOVE AND HIP HOP ” SEASON TWO PREMIERE
Nearly 4 Million Viewers Tune In For VH1’s Premiere And Encore Episode of “Love & Hip Hop” Season Two – Premiere Averages An Impressive 1.8 Rating In The 18-49 Demo
A Combined 3.8 Million Total Viewers Tune In For The Season Finale Of
VH1’s “Basketball Wives LA” – Finale Episode Scores A 1.5 In the Key18-49 Demo
NEW YORK, NY – November 15, 2011 – It’s another Monday night ratings slam dunk for VH1 from last night’s record-breaking stellar performances from the season finale of “Basketball Wives LA” and the premiere of the second season of “Love & Hip Hop.” VH1 finished Monday night as the #1 non-sports cable network in primetime for viewers 18-49.
Monday night’s 8:00PM* season finale of “Basketball Wives LA” scored a 1.5 in the key P18-49 demo making it the highest rated episode in the series history. The episode attracted 3.8 million total viewers when combined with its 10PM* encore episode. The second season premiere of “Love & Hip Hop” scored a 1.8 in the key P18-49 demo making it the highest rated premiere in franchise history and attracting nearly 4 million total viewers when combined with its 11PM* encore episode.
Both “Basketball Wives LA” and “Love & Hip Hop” dominated last night’s social media chatter scoring 12 separate trending topics throughout the evening, including #LoveAndHipHop and #BasketballWives. Furthermore, Basketball Wives LA has landed trending topics during each week of its 12 week run.
“Basketball Wives LA” has brought the laughs, tears and drama and one thing is obvious about the ladies of “Basketball Wives LA,” they know how to play hardball. Whether it’s defending their reputation, keeping their men happy or dashing off to Hawaii for a girl’s weekend, these ladies always bring their A-game. In the two-part reunion airing Monday, November 21 and Monday, November 28 at 8 PM* the ladies will come together once again to hash out any unfinished business and set the record straight. From Jackie’s relationship with the other women to Gloria’s relationship with Matt, nothing is off limits.
VH1’s hit docu-soap series “Love & Hip Hop” has returned for its second season, picking up where the first season left off, following the lives of six vibrant women, each with a link to the exciting, glamorous and high-stress world of hip hop. Chrissy Lampkin, Olivia Longott, Emily Bustamante andSomaya “Boss” Reece are back this season. Two new faces joining the group are Kimberly “Kimbella” Vanderhee and Yandy Smith. Season two will follow these six women as they navigate their professional and love lives in a world where opportunity, fame, excitement and money is always in sight … but sometimes just out of reach.
VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 99 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1 Mobile, and extensive video on VH1.com. Connect with VH1 at VH1.com.