By Jeff Rosz | April 25th, 2013 Take a look at a brand new poster for Ron Howard’s Rush. This drama is about the true story rivalry of two F1 racing greats played by Chris Hemsworth and Daniel Brühl. More importantly, it signals Howard’s return to dramatic fare which is typically his bread and butter. Here is a link to the trailer.

By Jeff Rosz | April 23rd, 2013 Earlier today, moviegoers got their first look at a trailer for Thor: The Dark World. The film literally just shot in the fall, leaving special effects work yet to be finished, so we did not expect much. I must say that I did not like the trailer as much as the ones for most of summer’s upcoming blockbusters, but that seems like a typical reaction to any full-length promos for a Marvel Studios feature. The reality is that no matter how hard they try, the studio’s producers cannot match the feel of the actual movie they are selling with ‘out of context’ bits and pieces.
These are franchises that live and die with the comic relief in between large-scale action sequences, and to take just fragments of either begins to look like a muddied mess. That said, I remain very bullish on Alan Taylor’s turn in the director’s chair as the Game of Thrones vet managed to make Asgard appear far less hokey and gritty enough to be taken seriously. Furthermore, the addition of chaos to the far more cleanly produced effort from original director Kenneth Branagh looks to fit the property nicely.
There is not a whole lot you can say when judging something on its marketing campaign alone; however, we must also acknowledge the return of a defeated Loki. His maniacal villain persona looks to be intact (it really is how he says things) as he shows up at the end in what could potentially be one heck of a scene between Tom Hiddleston and Chris Hemsworth. It seems a bit hackey to bring him back knowing full well he should get away in the end yet this is the type of feature that is more about the journey than the end result.
Other details I failed to comment on include the return of 2 Broke Girls star Kat Dennings along with Natalie Portman. Not a lot of either character shines through here as the dialogue is a bit lacking, but then again this was more about telling the world that Thor will return to the big screen later this year.
Thor: The Dark World arrives in theaters on November 8.
By Jeff Rosz | April 23rd, 2013 Today is a pretty big day for Marvel Studios as they released the second leg trailer for their Phase 2 Avengers lineup. The movie we are looking at today is Thor: The Dark World, a Alan Taylor-directed sequel to Kenneth Branagh’s Thor which first hit theaters two years ago. Its predecessor grossed $450 million worldwide and Disney expects higher this time around. It will have to compete against some stiff November competition in Ender’s Game and later The Hunger Games: Catching Fire thus the early reveal. Expect the trailers to get better as post-production progresses.
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By Jeff Rosz | April 22nd, 2013 Tomorrow signals the start of marketing for Thor: The Dark World, Marvel Studios’ direct follow-up to Iron Man 3. The trailer will be rolled out sometime Tuesday and today that means pictures. Here we have our first non-paparazzi generated photos from the production. One features Chris Hemsworth in all his glory with the other adding in Natalie Portman’s Jane Foster. Yes, she will be in Asgard this time around although circumstances remain under wraps.
This is shaping up to be quite the week for Disney and that $4 billion purchase they made before Star Wars came and stole the spotlight in a similar-sized deal. Comic book movies are still in vogue and probably at their peak popularity since The Avengers came and dominated the summer movie scene one year ago. Thor: The Dark World will almost assuredly continue the trend when it releases this November. Continue Reading
By Jeff Rosz | April 19th, 2013 The first poster has arrived for Marvel Studio’s sequel to Thor which is due out in November. The film shot last fall under director Alan Taylor (a Game of Thrones vet) who is replacing Kenneth Branagh behind-the-scenes. Not much is really known about the pic other than Natalie Portman will be spending a bit of time in Asgard and the principal villain is a character named Malekith who is played by Doctor Who alum Christopher Eccleston. That said, the trailer should arrive next week. Yes, this is really early; however, November is turning out to be a huge month for films with releases of Ender’s Game and The Hunger Games 2 on weekends before and after Thor 2 hits theaters. Continue Reading
By Jeff Rosz | April 11th, 2013 Just a few days ago, we were looking at the debut trailer for Ron Howard’s Rush–a film about one of F1 racing’s most historic rivalries between Niki Lauda and James Hunt. Those roles are filled by Daniel Bruhl and Chris Hemsworth respectively who each get to show off their dramatic chops. Today, we get a glimpse of yet another trailer that is vastly improved, warranting a second glance. This is the first of two such genre offerings pairing Howard and Hemsworth (the other is In the Heart of the Sea) thus why we pay extra attention to this period biography. Continue Reading
By Jeff Rosz | April 8th, 2013 Formula One racing fans rejoice as the long-anticipated first trailer for Ron Howard’s Rush has finally arrived. For those unfamiliar with the project, it is a biography of Niki Lauda and the 1976 crash that almost claimed his life. That said, his rivalry with James Hunt during that period takes center stage. This is a return to drama for director Ron Howard whose last turn in the genre came five years ago with Frost/Nixon. These types of films are his bread and butter, so we welcome his return to a platform he excels at. Continue Reading
By Jeff Rosz | November 20th, 2012 When Kenneth Branagh’s Thor hit theaters in May 2011, audiences were pleasantly surprised to learn about a comic book character that most had barely heard anything about. The film was somewhat hokey at times, but also had a great character narrative about Thor’s transition not from man to superhero, but from selfishness to selflessness. It was enough to satisfy those who have been critical of the overuse of typical origin story mechanics, and that was enough to get us off our proverbial rockers thanks in part to a brilliant talent behind the camera.
Unfortunately, it was announced soon after that Branagh would not be helming the next part in The Avengers’ sub-franchise and that left us wondering if anyone else could do an acceptable Thor film given its uniqueness. The job eventually went to Alan Taylor who directed six episodes of the successful HBO fantasy drama Game of Thrones which made a little sense because of its scope, but few were really sold on the pickup because he was not Kenneth Branagh. Continue Reading
By Jeff Rosz | November 14th, 2012 Thor actor Chris Hemworth seems to be beefing up his to do list prior to the launch of Red Dawn. The actor has reportedly just joined the much-talked-about thriller Candy Store from Syriana director Stephen Gaghan. This particular feature will likely have the Snow White and the Huntsman star playing the central character although The Wrap’s report remains unclear. The movie follows a deep-cover operative that loses everything. Now a beat cop in Brooklyn, he is forced to do battle locally with the organization he was once fighting on a global scale. Continue Reading
By Jeff Rosz | November 13th, 2012 The world has graced us with another look at the upcoming Red Dawn remake from director Dan Bradley. While this is yet another Open Road offering that appears largely unimpressive, the movie’s patriotic themes combined with the star power from the actor who plays Thor might be able to power it to a fairly respectable box office performance. That might be up whether or not audiences are willing to believe that North Korea could give the American military a run for its money, but for now let’s just relish the latest promotional spot for this movie as its set for pre-Thanksgiving Day release. Continue Reading
By Jeff Rosz | October 10th, 2012 Another day, another prospective blockbuster with Chris Hemsworth’s name written on it. Despite some appearances in several non-major films coming up in the form of the Red Dawn remake and Ron Howard’s Rush, Hemsworth is definitely looking to bolster the big budget side of his resume now with slated upcoming screen time in Thor: The Dark World and Steven Spielberg’s Robopocalypse in addition to the unscheduled sequel to Universal’s Huntsman franchise. Continue Reading
By Jeff Rosz | September 25th, 2012 Robopocalypse just got a whole lot more interesting. Steven Spielberg’s next big sci-fi blockbuster cast Thor star Chris Hemsworth as its lead earlier in the year, and apparently that is not enough for one of Hollywood’s most decorated directors. Reports are surfacing (most notably out of Deadline,) that Spielberg is hot on casting Anne Hathaway as the female lead opposite Mr. Hemsworth. Considering nobody turns down parts like this, we fully expect her to climb aboard so it is with only the tiniest amount of skepticism that I pass along this information today. Continue Reading
By Jeff Rosz | August 16th, 2012 Despite the fact that Universal is in complete denial about ditching Kristen Stewart, The Hollywood Reporter is sticking by their story from earlier in the week that had Snow White and the Huntsman turning into a solo starring vehicle for Chris Hemsworth. Since no one else could get confirmation (and their chief rival Deadline called their reporting one comprised of guesswork,) THR decided to post a defensive article today about how not only is it true, but also how the studio has every reason to do it and deny their decision to move on.
The trade publication believes that the $10 million plus 5% back-end Stewart would garner from a sequel is enough to say no to; however, there are also clear marketing concerns (even before Stewart’s affair with director Rupert Sanders) that makes her pretty much underwhelming force in the property. Research apparently showed that Hemsworth was appealing enough to both men and women to anchor the film on its own and Stewart may have actually worked against the franchise’s launch as she is considered to be a polarizing figure with her core audience not unlike Shia LaBeouf. Continue Reading
By Jeff Rosz | August 15th, 2012 In perhaps the biggest news story of the day, despite Universal’s possession of an option for a Kristen Stewart reprisal in the Snow White and the Huntsman sequel, they have decided to drop her from the franchise going forward. This news follows tabloid-related events in recent weeks that had the Twilight starlit admitting to an affair with franchise director Rupert Sanders, but it might not be a direct result of what has happened.
Rumors started to surface well before the launch of Snow White and the Huntsman that Chris Hemsworth’s Huntsman character would be taking center stage in any such sequel offering. The Thor actor was a major draw in the production and many consider his presence responsible for a startling 50/50 gender split with the film’s audience that many thought would be impossible given the source material. Hemsworth is optioned up for an undisclosed number of films in the franchise, so he undoubtedly will be returning. Continue Reading
By Jeff Rosz | August 10th, 2012 The first official trailer for the Dan Bradley-directed Red Dawn remake has finally hit the web. The movie stars Thor actor Chris Hemsworth leading a group of teenagers who seek to save their town from invading North Korean forces. While somewhat unbelievable, keep in mind the movie was originally made to feature Chinese invaders, but the studio elected to CGI them out so as to not hurt their international box office receipts.
This trailer shows a very high-octane, high-emotion movie that definitely takes full advantage of Hemsworth’s skill set. The flow of the movie will largely dictate its reception, but what we can tell from the promo is that action outweighs drama. Hopefully the geopolitical questions do not bog down the story to the point where such scenes come off as empty. Continue Reading
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