Way back in April, word came out that Facebook was buying Instagram for $1 billion. Many people scoffed at the move as a waste of money from the social giant, but Zuckerberg and Co. thought of it as a way to help control their competition and therefore worth every penny. While that was all well and good early on, a mere three months after the closure of this mega-deal we are now hearing that Facebook wants more from their investment.
The news that broke yesterday details an startling corporate strategy that already has privacy groups irate. Starting January 16, all Instagram user photographs will be for sale with all profits going to its parent company. Essentially, the use will be for corporate promotion and countless other advertisements without direct consent or payment from the photo taker or those pictured. Relax though because there is a way to avoid all that: delete your Instagram account by that January deadline and never come back. Continue Reading
Spike TV is gearing up to air the pre-taped Guys Choice awards tonight at 9PM ET complete with an onslaught of social media partnerships which have become all the rage for award shows and big network events. Read more for the full press release detailing these partnerships with Facebook, FourSquare GetGlue, groupme, Twitter, and More. Continue Reading
The New York Times reported earlier this week on a possible partnership with Facebook and Netflix. Basically, the partnership would take advantage of increasing media share functionality on the social network and tell your friends what you are watching, and how you rate things; possibly even allowing simultaneous viewing with a group of people. Continue Reading
Warner Bros.’s experiment with renting movies on Facebook must be going well, as they have issued a press release saying that they are expanding their selection. Some notable films being added to Facebook include Inception, Harry Potter and the Chamber of Secrets, and Harry Potter and the Sorcerer’s Stone
Earlier this month, it was announced that The Dark Knight would be the first Warner Bros. movie available to rent on Facebook. The cost per rental is $3 and the viewer is given 48 hours to watch the movie during which they can pause the movie, but not rewind.
This should come to no ones surprise that Warner Bros. is doing this. The studio’s movies are already available by cable box for a similar price to rent, so this should be seen as the studio increasing their means of distribution in a changing environment. It should also be known that Warner Bros. does not currently have an agreement with Netflix to stream its movies, but Netflix has gone on record saying that they will aggressively bid against HBO for WB movies rights when they become available in 2014.